B04 - How to Ethically Use Social Media Marketing and Best Practices to Optimize Growth While Also Safeguarding Your Practice (2023CLC-B04)

Monday, June 5, 2023

10:15 AM to 12:15 PM

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Ethics Track

Presented by the Insurance Programs for the Bar Committee

About the Program

As lawyers continue to expand their online presence through their firm marketing or by simply making comments on social media, they must remain cognizant of potential ethical risks. The number of ethical violations stemming from lawyers' online activities continue to rise. 

As many lawyers continue to work remotely, law firms and courts alike are faced with additional ethical challenges related to technological competence, client confidentiality, digital marketing, and social media usage. Join this experienced panel of lawyers for a discussion of how not to run afoul of the ethics rules while practicing law in a digital world.

CBA members receive a 5% premium credit on professional liability insurance offered through this CBA exclusively endorsed program, underwritten by Attorney Protective.

You Will Learn

About statistics on law firm presence on social media
About malpractice case review —what types of issues are emerging from social media usage
How to manage your online reputation and respond to negative online reviews

Who Should Attend

All CBA members.

CLE Credit

CT: 2.0 CLE Credits (Ethics)
NY: 2.0 CLE Credits (Ethics)

The Connecticut Bar Association/CT Bar Institute is an accredited provider of New York State CLE. This program qualifies for newly admitted and experienced attorneys CLE credits. 

Attorneys seeking NY CLE credit who have been admitted to the New York State Bar for two years or less must attend the live seminar for skills or ethics credit, a fully interactive videoconference, or simultaneous transmission with synchronous interactivity. Diversity, Inclusion and Elimination of Bias CLE credits are only available as non-transitional credits. For further information please see the NYCourts.gov page on CLE: http://ww2.nycourts.gov/attorneys/cle/index.shtml.


Stephen Conover Stephen J. Conover
Carmody Torrance Sandak & Hennessey LLP, Stamford

Brendon Levesque1 Brendon P. Levesque
Barry Barall Taylor & Levesque LLC, Manchester

Erin McCartney1 Erin McCartney
Attorney Protective, Flourtown, PA


J Kronholm1 John Kronholm
Kronholm Insurance Services, Part of the Brown & Brown Team, Rocky Hill