LinkedIn for Lawyers: Building Credibility, Connection, and Clients in the Digital Age
Speaker
Ryan McKeen, McKeen Law, LLC
Ryan McKeen is the founder of McKeen Law, LLC, a Connecticut firm recognized for its work in personal injury law. As a trial lawyer, Ryan has a record setting 100 million dollar jury verdict. He is also the CEO of Best Era, LLC, where he consults with law firms across the country on systems, growth, and leadership. In addition to his practice and consulting work, Ryan serves as an adjunct professor at the University of Connecticut School of Law, where he teaches courses on law practice management and the business of law. A frequent speaker on firm strategy, culture, and financial management, Ryan brings practical insights drawn from his own experience building a thriving modern law firm. His work has been featured in national legal publications, and he is known for his candid, actionable approach to helping lawyers run better businesses.
Program Description
LinkedIn has become one of the most powerful tools for lawyers to establish credibility, build meaningful professional relationships, and attract ideal clients. In this program, attorney and law firm consultant Ryan McKeen will share practical strategies for using LinkedIn effectively—without spending hours online. Attendees will learn how to craft a compelling profile, create authentic content that resonates with their audience, and use engagement to strengthen professional networks. Whether you’re a seasoned practitioner or new to social media, this session will help you turn LinkedIn into a tool for growth, visibility, and connection—while staying true to your professional values.
CLE Credit
1.0 CT CLE Credit (General)