The Associate's Blueprint: Generate Referrals Without a Marketing Budget (EDU260424)

Friday, April 24, 2026

12:00 PM to 1:30 PM (Eastern Daylight Time)

Webinar- CLE Pass Eligible

Presented by the CT Bar Association

About the Program

Most associates wait years before they're "allowed" to network or generate business. This is backwards. The lawyers who build sustainable practices start building relationships from day one—not when they make partner.

In this interactive webinar, attorney and practice growth expert Jay Ruane will teach associates the exact systems he used to build a practice through consistent relationship-based marketing. Attendees will learn low-cost, high-impact strategies they can implement immediately—without waiting for permission, without a marketing budget, and without becoming someone they're not.

This is not theory. This is a tactical playbook for associates who want to take control of their career trajectory starting Monday morning.

You Will Learn

• To implement the 50-Person framework: identify and systematically cultivate relationships with 50 specific individuals who can generate referrals throughout their career
• To execute strategic bar association networking: apply the three-tier networking approach to transform bar events from awkward obligation into genuine relationship-building opportunities
• To deploy low-budget gifting systems: use the three-tier strategic gifting framework to strengthen professional relationships without logo'd junk or substantial financial investment
• To create a 90-day action plan: develop a personalized quarterly roadmap with specific, measurable relationship-building activities that generate referrals
• To build referral intelligence: establish simple tracking systems to monitor relationship development and measure referral generation over time

Who Should Attend

Legal professionals who want to take immediate action rather than waiting for partnership to begin business development.

Cost

(Includes electronic materials)
Solo/Small and YL Section Member $40
Member $52
CLE Pass Holder $0  (you must have purchased the CLE Pass to register as a CLE Pass holder)
Student Member $0
Non-Member $104

Please log into your account to receive CBA member pricing.

Financial hardship information is available upon request.

Speaker

jayruane James O'Neill Ruane
Ruane Attorneys, LLC, Founder, The Criminal Mastermind, Shelton


CLE Credit

CT: 1.5 CLE Credits (General)
NY: 1.5 CLE Credits (LPM)

The Connecticut Bar Association/CT Bar Institute is an accredited provider of New York State CLE. This program qualifies for newly admitted and experienced attorneys CLE credits. 

Attorneys seeking NY CLE credit who have been admitted to the New York State Bar for two years or less must attend the live seminar for skills or ethics credit, a fully interactive videoconference, or simultaneous transmission with synchronous interactivity. Diversity, Inclusion and Elimination of Bias CLE credits are only available as non-transitional credits. For further information please see the NYCourts.gov page on CLE: http://ww2.nycourts.gov/attorneys/cle/index.shtml. Financial hardship information is available upon request.

If the seminar is recorded, all member registrants will receive complimentary access to the recording approximately six weeks after the program.

Please note that refunds will not be granted once course materials have been sent.

Cancellations made less than 2 business days prior to event are non-refundable.

Closed captioning will be available during the seminar presentation for virtual attendees.



Contact

Member Service Center
Email: msc@ctbar.org
Phone: (844)469-2221